About the Project
This piece was designed as a recruitment-focused advertisement for the Student Government Association at UT Tyler. The goal was to position SGA as both approachable and impactful, encouraging students to see themselves as leaders on campus. I used a bold, centralized headline to immediately communicate identity, supported by layered imagery that showcases real student involvement. The blue overlay unifies the composition while reinforcing institutional branding. Supporting elements like the QR code and call-to-action were placed intentionally to convert interest into action.
Project Photo
